FINANCIAL SERVICES · PROCESS OPTIMIZATION
Reducing loan-inquiry costs
by more than 60%.
Repeated loan-limit inquiries were generating unnecessary charges. I analyzed the pattern and proposed a smarter approach to when—and how often—the system queried available amounts.
Read the case study +
The business question
Why were loan-inquiry costs growing for a product launched less than a year earlier?
My approach
I analyzed repeat inquiries in Excel and proposed one inquiry per period, a stored inquiry amount, and a message showing customers when their available amount would update.
The outcome
System adjustments reduced loan-inquiry costs by more than 60%, saving approximately BRL 1 million over 12 months in 2023. This was realized savings, confirmed over the full 12-month period. For U.S. context, that is approximately US$200,000 using the 2023 annual average exchange rate.
TURNING INSIGHT INTO VALUE
60%+reduction in loan-inquiry costsBRL 1M saved over 12 months · 2023
≈ US$200,000 at the 2023 average exchange rate.Conversion basis: 4.9946 BRL per USD (Federal Reserve)
*Bars illustrate the reported reduction; not monthly billing data.
